I’m a gamer, so I found the World Without Oil alternate reality game interesting. The transition from gaming for purely entertainment reasons to gaming for real world applications has taken place and one best examples that I have seen so far has been WWO. People from all across the globe have responded and participated with 1500 personal blog entries, videos, voicemails and images. For their participation, they received eye-opening experiences that changed how they viewed the world and its dilemmas, and what they can do about it.
I feel like this kind of project would’ve been done a long time ago had they had the technology to do so. There was an oil crisis back around the 70s, I believe that’s the right time period, where cars would literally line up for long distances just to get gasoline. I believe the success of this project also has to do with the subject. People have been talking about finding alternative fuel sources for decades, yet a reliable source replace to oil hasn’t been found yet. Perhaps the motivation to do so lies in the experiencing a world where there is an oil crisis and no reliable replacement. From viewing some the post-game comments, a lot of people changed their lifestyles as result. Games twenty years ago didn’t have this kind of effect, but now with social media combined with this alternate reality game, it has the ability to create change and make progress possible.
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